Make Your Own Damn Cheese

This wonderful book shows you how to unleash the power of your mind and to achieve your goals at a higher level and faster than ever before.

– Brian Tracy

In this charming fable, Dr. John Chuback coaches with simplicity and clarity, explaining how to master the mazes of life where so many people wander, drift, and underachieve. He is a gifted guide, revealing the awesome power and potential we each carry within that can deliver quantum leaps in performance.

– Price Pritchett, PhD

Make Your Own Damn Cheese is a deceptively powerful work of non-fiction cloaked in the disguise of a charming and easy to read fable about a young mouse named Earl who lives in a maze. The book is in a sense the third part in a series of books which takes the philosophy of personal excellence and success training to new heights. The general structure of this no-nonsense and immediately implementable work is written with a stylistic nod to Spencer Johnson’s Who Moved My Cheese and Deepak Malhotra’s I Moved Your Cheese.

The reader follows Earl on a journey which introduces him to the mind-expanding teachings and philosophies of personal development gurus Earl Nightingale, Napoleon Hill, Jim Rohn, Price Pritchett, Bob Proctor, Brian Tracy, and Denis Waitley. In the end, these great teachers show you and Earl how to experience the ultimate goals of freedom and happiness.

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